Pharrell Williams just took the music video game to another level!
The triple threat singer, producer and designer released the world’s longest music video for his new single “Happy” today. The 24-hour visual features a large cast of celebs — Magic Johnson, Steve Carrell, Jamie Foxx, Kelly Osbourne, Jimmy Kimmel and Odd Future — dancing through the streets of Los Angeles and doing whatever makes them, well, happy.
The updeat track, lifted off the soundtrack for Despicable Me 2, is played 360 times over the course of the 24-hour feel-good video. It’s also interactive. As The Wrap points out, “viewers can choose to watch in “real-time” or choose a different time of day. One can share a favorite specific moment via Facebook or Twitter.”
If you have an extra day to spare, or any time between sunrise and sunset, check out Skateboard P’s full video at 24HoursofHappy.com. But, if you ain’t got time for that — as Sweet Brown would say — then watch the four-hour, non-interactive version on YouTube here.
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Pharrell Williams Debuts First-Ever 24-Hour Music Video was originally published on hellobeautiful.com