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Kelly Rowland The Game 500x500

Today marks the opening of the 2014 World Cup and Pepsi is kicking off something of their own.

While the top of this month saw the release of the audio to Kelly Rowland‘s headlining track, “The Game,” today saw the uncovering of the accompanying visual.

Directed by famed and iconic filmmaker Spike Lee, the visual was of course shot with the love of the sport in mind. Telling the story of a young boy overcoming odds to play the game, the video adds a little something special to the anthemic song. source

Celebrate the worlds favorite sport with the video below:

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