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Via | HipHopDX

Throughout the clip, the TDE rapper encourages a young friend to work hard.

Top Dawg Entertainment released aKendrick Lamar “Hard Work” video today (December 23).

In the clip, the TDE rapper plays basketball with a young friend. When a passerby says that he’s proud of Kendrick, the rapper’s fan says, “You’re famous, man.

“Nah,” Kendrick Lamar replies. “He just recognize hard work, you feel me?

The Compton, California rapper posts for a photo with a female fan and then gets treated to ice cream from an older gentleman. 

As they’re leaving the establishment, Lamar’s friend says he should have gotten two.

Kendrick then says, “But you didn’t work for that.

See the video [here]