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Montana-3851-1024x683.jpgMontana of 300

 

Montana of 300 is in high demand. In September, the Chicago native revealed that Def Jam, Columbia Records and G.O.O.D. Music were vying to sign him for his lyrical talent. Despite all the attention from major labels, Montana decided to remain independent, intent on controlling every aspect of his budding rap career.

The tatted-up 27-year-old, who bares trademark braids and a bandana, dropped his new album, Fire in the Church, on May 20. The 18-track body of work showcases Montana’s lyrical prowess, solid pen game and storytelling ability. Plus, his use of metaphors are at its pinnacle. Standout records including “WTS Now” and “Here Now” are racking up YouTube views, and the album’s thought-provoking lyrics will allow it to age like a fine wine.

Montana compares his original tracks (reserved for the album) to competing for a championship. However, he has the most fun with his wildly popular remixes, which he says are “like an All-Star game.” The “Try Me (Remix)” has more than 18 million YouTube views, “Ice Cream Truck (Remix)” has more than 17 million and “Chiraq (Remix)” has more than 14 million. And that’s just the tip of the iceberg.

His “White Iverson (Remix)” has already accumulated over four million views, and it’s only been out for one month. The fact that he’s doing these type of numbers as an indie act makes it that much more impressive.