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Kanye West on TMZ

Source: TMZ / TMZ

Could this be the beginning of the backlash for his recent comments ???

Via | HNHH

Typically, having Kanye West‘s name associated with your product was a sure-fire way to guarantee that it would sell out within minutes. Kanye’s clothing line with Adidas, “Yeezy”, has been nearly impossible to find at retail prices since it began in 2013. However, for one Australian sportswear company, Kanye’s name didn’t help them one bit.

According to The Sydney Morning Herald, a planned Saturday morning event for the launch of a collaborative line between YEEZY and Australian sportswear brand 2XU, was cancelled after just 45 minutes when customers failed to show up.

The collab between YEEZY and 2XU, which contained $550 neoprene leggings and $500 bike shorts, was frequently promoted by Kim Kardashian on Instagram, as she posted several pictures of herself wearing the leggings on Instagram, and even appeared on a magazine cover wearing the collection.

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