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Pharrell Williams and Helen Lasichanh

Big shouts to Pharell Williams (@pharell) !! We can add being the first ever man to appear in a Chanel campaign to his list of firsts. Im sure the check was nice but I may have been asked to get paid in bags !!

Via | BillBoard

Pharrell has made history with his latest foray into fashion, becoming the first man to star in a Chanel bag campaign.

The superstar musician is featured in a new short film promoting Chanel’s Gabrielle bag, showing him dancing around and causing a little mischief in an empty, pre-show concert venue.

The high profile partnership was announced in March, following Pharrell’s walking in Chanel’s Metiers d’Art runway show in Paris last December. Creative director Karl Lagerfeld told Women’s Wear Daily then that in casting Pharrell he wanted to show the Gabrielle bag can be worn in “many different circumstances.”

Read Full Story HERE !